Timothy.

Creative Explorer • Designer • Strategist

Experienced creative leader focused on building intuitive, impactful digital experiences. I bring a user centered mindset, a collaborative approach, and an eye for detail in every stage of the design process. From strategy to systems to final execution, I help teams solve real problems through thoughtful, scalable design.

I bring

  • Clarity to ambiguity.

  • Empathy to problem solving.

  • Energy to collaboration.

  • Creative as thoughtful as it is impactful.

  • Curiosity in everything.

Experience

VIVAZEN
Lead Digital Designer
Nov 2024 - Present

Own brand experience and end-to-end digital design for Vivazen, a legacy wellness brand expanding into a modern multi-format product portfolio. Lead creative direction and design across digital touchpoints including e-commerce, email, social, and campaign content to ensure a consistent expression of the evolved brand voice, product structure, and consumer experience.

Oversee all digital creative for major product launches and brand launches. Maintain a scalable design and messaging system built for quick-turn campaigns, audience segmentation, and compliance needs. Collaborate with leadership and e-commerce teams to translate product positioning into high-converting, user-centered content.

Develop persona-specific flows, creative toolkits, and lifecycle email series that support key audiences. Partnered with our CMO and VP of Creative on the strategy and implementation of A/B testing through dynamic web elements and digital experiences. Play a central role in product storytelling, aligning digital expression with brand architecture while elevating Vivazen’s presence as a credible and trusted wellness leader. Focus on balancing bold design with clarity, function, and regulatory confidence.

Daniel Brian Advertising
Associate Design Director
Mar 2024 - Nov 2024

Led creative direction for Michigan Lottery and Cedarhurst Senior Living, balancing high-level strategy with hands-on execution. In addition to guiding cross-functional teams, wrote, designed, and animated a majority of the campaign work across digital, social, print, and experiential channels.

Focused on creating human-centered solutions that aligned with business goals and connected meaningfully with real audiences. Helped drive new business opportunities and partnered across departments to ensure the work was clear, consistent, and outcome-focused from concept through delivery.

Clients: Michigan Lottery, SVS Vision, Cedarhurst Senior Living, New Business

Rocket Mortgage
Senior Marketing Designer
2020 - 2024

Led the design and implementation of 75% of the national campaigns for Rocket Mortgage. Led the design, strategy, and animation of Rocket Homes social and helped sell the overall content strategy and direction to the president.

Mentored designers and writers in a collaborative process, resulting in noticeable improvements in roles that led to promotions.

Helped shift the animation process for display marketing on the Marketing Team while teaching best practices in HTML5 versus rich media placements. Connected the design team to the media agency, leading to efficiencies in Ads Creative Studio workflow in digital marketing.

Led the design of an Ad Age award winning Super Bowl campaign. Led the design of two Rocket Mortgage Classic Tournaments. Led the design of two Super Bowl Squares campaigns. Pitched and sold in multiple national campaigns that included studio editing, sound design and leading the design and implementation of digital and social creative. Worked with external partners, ensuring brand adherence and directing animation and design.

Led multiple award winning social campaigns. Nominated for a Rock Honors award for Best Performance in a Marketing Role. Rated Exceeds Expectations in every mid-year and end-of-year review.

Associate Creative Director
Daniel Brian Advertising
2013 - 2020

Started my advertising journey doing animated display, UI/UX, email design, coding, and advertising design. Became a go-to designer and quickly worked up to Associate Creative Director.

Reviewed and upheld design, advertising, and media standards across half of the agency’s clients. Developed regional campaigns from concept to execution. Directed creative through collaboration in design, copy, and editing. Reviewed the design and copy of campaign and production work for half of the agency.

Helped create an environment of growth in design and leadership. Mentored designers and writers, leading to promotions.

Set design and art direction for TV and streaming videos. Developed new business campaigns and helped pitch RFP work, leading to multiple client wins. Part of Hungry Howie’s team that developed campaigns, continuing their year over year ROI. Helped launch digital blitz advertising for Hungry Howie’s on web, display, and social, raising sales and ROI. Helped develop the look, feel, and design strategy for Henry Ford’s Game On Cancer launch, leading to an Emmy Award in TV and $15 million for cancer donations.

Helped build an internal marketing site for Chick-Fil-A, connecting their franchisees to in-store event marketing. Developed multiple websites and apps from wire framing to launch. Led multiple brand refreshes while developing campaigns as an ACD and Lead Designer. Co-developed Flagstar Banks brand position, mission, values, and BHAG, while collaborating to connect their products to client journeys down the marketing funnel. Launched Flagstar Banks updated positioning with a brand refresh and campaign, leading to a 23% growth in brand awareness. Helped develop the process of HTML5 banner animation transitioning from Flash. Part of the team that launched rich media advertising for clients.

Won the “Top Banana” award.

Clients:

Biggby Coffee, Chick-Fil-A, Cincinnati Children’s Hospital, Citizens Bank, ComForCare, Consumers Energy, Fathead, Flagstar Bank, Guild and Grace, Henry Ford Health System, Hungry Howie’s Pizza, Michigan Medicine, National Coney Island, Northeastern University, Office of Highway Safety Planning, Pacific Dental, St. Vincent Hospital, Trilogy, UI Health, Valley Children’s Hospital, Valley Health Plan, WAWA, Woodforest Bank.

Other Roles:

Sr. Design Studio Manager, Sr. Art Director, Interactive Graphic Designer, Jr. Interactive Designer, Jr. Graphic Designer, Digital Design Intern, Graphic Design Intern

Interactive Design Intern
Munder Capital
2013

Developed interactive data and implemented it on their website. Executed print and digital design material. Resigned to follow my passion for Advertising.

Freelance Creative
Multiple Clients
2012 - Present

Throughout my career I’ve continously worked as a freelance designer, animator, and strategist, helping brands of all sizes develop creative solutions that resonate and drive results.

Education

College for Creative Studies
BFA - Graphic Design
2009 - 2013

Studied graphic design in a high pressure environment that feels like an agency. Focused on web, interactive, and motion with my electives. Built my foundation at CCS and failed a lot. Graduated with a 3.7 gpa.

Let’s talk